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            <title>DELL事件之後續，標錯價為廣告行銷手法？</title>
            <link>http://www.ilf-tw.com/ilfmain/modules/planet/view.article.php/28</link>
            <description><![CDATA[DELL案最近在台南地院獲得敗訴，一部分的理由，是法官認為DELL在短時間內一再的標錯價，根本是一種搞告行銷伎倆，故判決DELL應依廣告承諾出貨。其他部分內容，請參見<a href="read.php/92.htm" target="_blank">〈一〉</a>、<a href="read.php/93.htm" target="_blank">〈二〉</a>、<a href="read.php/94.htm" target="_blank">〈三〉、</a><a href="read.php/100.htm" target="_blank">〈四〉</a>。<br /><br />法官判斷DELL使用廣告行銷伎倆，然而廠商是否真有意如此？我們倒是可以從商業策略角度來分析幾個前提。<br/>............<br/><br /><br />全文連結：<a href="http://lawblog.ilf-tw.com/read.php/102.htm" title="http://lawblog.ilf-tw.com/read.php/102.htm" target="_blank">http://lawblog.ilf-tw.com/read.php/102.htm</a><br /><br /><br/>Tags - <a href="http://lawblog.ilf-tw.com/go.php/tags/%25E9%259B%25BB%25E5%25AD%2590%25E5%2595%2586%25E5%258B%2599/" rel="tag">電子商務</a> , <a href="http://lawblog.ilf-tw.com/go.php/tags/dell/" rel="tag">dell</a><br />出處: http://lawblog.ilf-tw.com/read.php/102.htm 陳志宇 &lt;&gt;]]></description>
            <author>陳志宇 &amp;lt;&amp;gt;</author>
            <pubDate>Mon, 14 Jun 2010 13:38:41 +1500</pubDate>
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